1. Introduction

While using this website, “Bluerent” may store certain information via cookies on the user’s computer and thus allow the site to display information tailored to your needs. This document provides detailed information on the use of cookies and similar technologies, methods of managing cookies and how they are used within this website.

2. What is a cookie?

A cookie is a small file (containing numbers and letters) that is stored on a user’s computer the moment you access certain websites. Cookies allow the website to identify the user’s interests according to what the user has chosen when returning to the site. The cookie itself does not contain or collect data. However, when the server prepares it in combination with a browser, it can help the website deliver a more personalized service to the user – for example, remembering previous visits to and behavior on the site. Cookies are stored in your browser’s memory and each usually contains information such as the name of the server from which the cookie was sent, the duration of the cookie and the value (usually a randomly generated unique number).

What cookies do we use and why? Bluerent uses cookies to advertise its products. The display of advertisements delivered to the user by “Bluerent” is enabled via cookies that “Bluerent” can place in the user’s Internet browser. Bluerent also uses cookies for the purpose of measuring traffic and advertising products / services on the website itself, on multimedia advertising networks, as well as through the use of remarketing. By using cookies, third-party vendors (including Google), in collaboration with Bluerent, display our ads on web-based websites. We especially emphasize that you can turn off Google Analytics advertising services on the Display Network and customize your ads on the Google Display Network. Bluerent uses temporary cookies (“Session cookies”) and persistent cookies (“Persistent cookies”). Temporary cookies or session cookies are cookies that are removed from your computer after you close your Internet browser. They use them to store temporary data. Persistent or persistent cookies are those cookies that remain on your computer after you close your Internet browser. They help websites store information, such as login name and password, so you don’t have to log in every time you visit certain sites. Persistent cookies can stay on your computer for days, months and years. First-party cookies are cookies that come from the website you are viewing, and can be permanent or temporary. With these cookies, websites can store data that they will use again the next time they visit that website. How long does Bluerent keep my data? Bluerent stores all data left by users via the web form in accordance with applicable laws and ethical standards for the storage, reporting and documentation of personal data. All collected data is used exclusively for the execution of inquiries and orders that you have left on our site. The time period during which the data is stored is determined in time necessary to achieve the purpose of data collection.

3. How can you disable cookies?

If you wish, you can disable the storage of cookies on your computer. However, blocking all cookies could have a negative impact on the use of many websites, including these. Cookie settings can be controlled and configured in your internet browser. If you want to delete and disable them, you need to update your browser settings (for information on how to delete and disable cookies, see your browser by selecting the help option).

You can also find more information at the following addresses:

“Bluerent” excludes any responsibility for any loss of service functionality and quality of content on the pages of the “Bluerent” platform in all cases of choice of arrangements for receiving cookies by users. You can also opt out of Google Analytics for online advertising and customize your ads for the Google Display Network if you wish.

1. More about cookies

Social networks can also place cookies on your computer. This happens on websites that allow you to log in and register through social media accounts and if you share the content of the website on social media. The specific impact on your privacy will vary from social network to social network and depends on the privacy settings you choose on those networks. You can find out how to manage these cookies on their website. Bluerent will respect the anonymity and privacy of users of its websites. Bluerent may collect user information, such as name, address, telephone number or e-mail address, if the user voluntarily provides it to Bluerent through a website or other communication channels. “Bluerent” will use this data exclusively for the purpose of better insight and understanding of individual needs and requirements of users, as well as developing opportunities to provide the highest quality of all services to the satisfaction of users.

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